PinnedJeff NeelyinIBM DesignAdvertising creatives make great enterprise designers. Here’s why.How we built an experience design team with half product designers and half advertising creatives — and why it worked.Nov 19, 2021Nov 19, 2021
PinnedJeff NeelyinIBM DesignCovert DesignOpsHow design can transform your organization behind its backAug 7, 20202Aug 7, 20202
Jeff NeelyinIBM DesignIBM Z Wins Design Awards for AI and Mainframe Modernization WorkIn the design world, external awards are the icing on the cake of a job well done. It’s validation for the excellence of our work and can…Apr 4Apr 4
Jeff NeelyinIBM DesignDesign is not a spectator sport.How creating a design council can take your sponsor user program to the next level.Feb 27Feb 27
Jeff NeelyinIBM DesignIBM Z Wins Red Dot, iF Design AwardsThe IBM Z organization—the mainframe segment of the IBM Infrastructure business unit—was an early adopter of design as a practice. For…Apr 19, 20236Apr 19, 20236